In Chengdu, high-end women are increasingly familiar with "Miyako Customization." Located on Zirui North Street, Chengdu Miya Fashion Design Co., Ltd. is a standout among luxury custom shops, drawing the attention of passersby with its elegant and spacious interior. The store blends traditional Chinese elements, such as classic embroidered cheongsams, with Western-style displays that bring a modern and fashionable vibe. This unique mix highlights the refined and stylish essence of Miyako's clothing.
Founded by the renowned Sichuan designer Li Wenqin, Miyako embodies a quiet elegance and sophistication. As she describes it, "Miyako means 'jade in the palace'—rare, noble, and full of craftsmanship." Her design philosophy mirrors her own personality: gentle, graceful, and reserved. Over the years, the brand has carved out a distinct identity in the competitive custom fashion market.
Since its establishment in 1996, Gong Yu (the original name of the brand) has grown into one of the most respected names in Chengdu’s custom fashion scene. While many small custom shops have come and gone, Miyako has managed to thrive by adopting modern management practices and focusing on precise market positioning.
Today, Miyako operates under three main business models: high-end customization, fast fashion customization, and professional tailoring. This diversified approach allows the brand to cater to a wide range of customers while maintaining its high standards.
In 2000, Li Wenqin conducted extensive market research on local custom shops, gathering insights on design, fabric selection, and customer service. This pioneering effort helped define Miyako's future direction and set it apart from competitors. Even today, the lessons learned from that survey remain relevant.
Over the years, the brand has expanded its presence, moving to larger locations and launching new branches. Its success lies in its ability to evolve while staying true to its core values. With a loyal customer base and a strong business model, Miyako continues to be a leading name in the world of custom fashion.
Scatter Fusible Interlining
Non-woven adhesive interlining is based on non-woven fabric, which has an advantage in price compared to cloth adhesive interlining, but the quality is undoubtedly slightly inferior. Non-woven lining is suitable for some corners and corners, such as opening pockets, buttonholes, etc. The fabric adhesive interlining is based on knitted fabric or woven fabric, and the most commonly used is woven fabric. Cloth adhesive backing is often used for the main body of the work or in important locations. The double-sided adhesive lining is as thin as a cicada's wings, and is used to stick and fix two pieces of cloth.
Adhesive interlining is widely used in the production of various garments, including but not limited to shirts, suits, jackets, skirts and so on, because of its excellent adhesive properties. It can not only enhance the structural stability of the clothing, but also improve the appearance of the clothing texture, making the clothing more beautiful and durable. With the progress of science and technology, the technology of adhesive interlining is also constantly innovated, and there are more types of adhesive interlining, such as high elastic adhesive interlining, waterproof breathable adhesive interlining, etc., which further enrichis the possibility of clothing design.
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