Analyze fashion industry trends and content marketing in the new media era

As a new launch platform for Shanghai Fashion Week in the spring of 2018, XCOMMONS (Commerce and Color Association) utilizes commercial cooperation in different fields. Based on the brand's awareness, it focuses on the forward-looking business philosophy behind the fashion brand. Provide marketing promotion and business acceleration.

"XCOMMONS" presents a platform for independent branding, bringing together creativity, design, branding and commercial resources. It uses fashion as the port to continue the progressive advancement and explore the culture, fashion, technology and business. And reflect on all aspects, and is committed to optimizing the diversified network of China's fashion ecology.

The “X” in XCOMMONS contains multiple meanings. It implies unknown, meeting, and potential; it is interaction, communication, and chemical reaction; it is also unbounded, redefined, and many shapes. Despite freshmen, XCOMMONS aims to provide an inspiring experience for every fashion lover and related person. Whether it is a unique fashion show, implied fashion drama, unprecedented artistic performance, or communication and sharing between people in the industry... XCOMMONS will create more interpretations and build a bridge between fashion and people. Communicate with each other.

In October 2017, XCOMMONS will visit Shanghai Fashion Week for the first time. It will use commercial and artistic cooperation in different fields to provide brand promotion and acceleration. It will also provide more layered options for brands displayed at Shanghai Fashion Week. Sex. With the combination of arts and crafts, artistic fashion and market, it is the original intention of the concept of “wearable art”. XCOMMONS will discuss with the brand how to use cross-border “artistic products” and “commodity of art”.

This season, five Designer brands will participate in this new platform to showcase the 2018 Spring-Summer series

FENGYI TAN, a women's brand founded in 2015 by Tan Fengyi, a designer who graduated from the Royal Academy of Arts in the UK, has been exploring the relationship between human body, space and clothing. She draws inspiration from experimental dance and modern art, and explores different possibilities of the future and the past through different media such as clothing, devices, and images.

The designer RECLOTHING BANK, founded in 2011, is committed to the environmental protection of public welfare projects. The so-called “reconstruction of clothing” is the upgrading of clothes; the bank refers to the mode of accepting the storage, circulation, and exchange of old materials, storing old clothes, and picking up new ones.

Independent designer brand WHM. Wang Haoming (designer) was born in Chongqing in 1986. He graduated from Beijing Fashion Institute in 2009 and moved to work in Shanghai. In 2017, he established personal studio Wang Hao Ming Studio and launched personal brand WHM. WHM believes that design is a process that stems from abstraction and returns to everyday life. He is keen to explore images and sounds, so the works are also related to them, but also related to life.

The designer Zhang Da founded the BOUNDLESS women's brand in 2005. He hopes to try different design themes, design methods, etc. to try the design and the possibility of clothes and the fun of wearing. In the early days of the brand, Zhang Da tried to apply Chinese thinking to the design. In recent years, Zhang Da’s attention has turned to the cultural mix brought about by the Internet and the cultural intertwining of cities in developing China.

The founder and designer of the brand, Wang Haizhen, established the British women's brand HAizHENWANG with a mature and high-end clothing style. It attaches great importance to fabric texture and three-dimensional tailoring. With mature craftsmanship, the elegant and mature profile also contains a sturdy and personal style. The understanding of avant-garde and neutrality.

The spirit of exploration is the eternal purpose of XCOMMONS, and it is also the “exclusive ability” granted by the times. In an age of flux and data, XCOMMONS is eager to become orthodox but non-conformist, business-oriented but still independent spirit and ingenuity, positively facing the positive changes in technology and design to the community, and insisting on providing sound quality products for the company , exchange place.

Shoes

Business attire office shoes(A)

As a kind of clothing for men, men's leather shoes have many selling points. They can not only adapt to a variety of scenes, such as business, banquet and other scenes, but also improve the business image of men. If you want to buy a pair of leather shoes, you may want to consider these features!


Fashion design
Men's leather shoes have a unique design and fashion style, can meet the needs of a variety of occasions, including business, leisure and so on. Whether you are at the office, a meeting or a dinner party, leather shoes are your best choice. Moreover, the color and shape of men's leather shoes are more and more diversified. The general men's leather shoes are divided into business shoes, leisure shoes and other shoes, which can meet the needs of different groups of people. This is one of the most important features of men's leather shoes.


Comfort
The material of men's leather shoes is very high quality, with natural leather as the main material, soft texture, high comfort. In addition, natural leather has a variety of animal leather, you can choose according to their needs. Leather shoes can help improve your walking comfort and keep your feet dry and ventilated to avoid beriberi and other foot problems.


Durability
Men's leather shoes are usually made of high quality leather, which is of high strength and durability to maintain stability and comfort even in adverse weather conditions. In addition, leather shoes also have good waterproof performance, can prevent rain and stains into the shoes, keep the shoes clean and tidy.


Figure display
The classic design of men's leather shoes is perfect for shaping your body. It not only makes your legs more prominent, but also makes you look slimmer, taller, and even maximizes your personal image. Especially when wearing a suit, leather shoes can better show your gentleman image and confident style.


Environmentally friendly and reliable
Leather shoes as a kind of fashion shoes, men's leather shoes in the manufacturing process will not cause too much impact on the environment, because the leather material is non-toxic, harmless, and long service life, compared with other materials made of shoes, leather shoes can effectively reduce the production of waste. At the same time, the production of men's leather shoes also needs to go through multiple quality inspection, to ensure the safety of its use link.

Other

At present, men's leather shoes have been sold to the United Kingdom, Germany, European countries and other areas, which shows that men's leather shoes in foreign countries are popular, because of its fashion design, coupled with superior protection and good production technology, which is men's leather shoes have become one of the indispensable clothes on formal occasions.


In short, men's leather shoes are a fashion item with many advantages. As a kind of basic footwear, it is not only suitable for various occasions, to meet the needs of different people, but also to improve the wearer's comfort and wearing texture, is one of your best choices for perfect collocation of clothing.

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T&H INTERNATIONAL TRADING LIMITED , https://www.th-womenswear.com